5G SA architecture, with its ultra-reliable low-latency communication (URLLC), massive machine type communications (mMTC), and enhanced mobile broadband (eMBB), lays the groundwork for transformative automotive applications, from real-time traffic updates to full vehicle autonomy.

Looking further ahead, 6G NTN will build on this foundation, offering low latencies, higher reliability, and integrated terrestrial and satellite networks, enabling truly global vehicle connectivity.

The shift to 5G SA and the advent of 6G open up a realm of new revenue opportunities for automotive OEMs. 

• B2C premium connectivity packages or subscription-based models for advanced features and services
• Revenue share opportunities from 3rd parties 
• Sponsored data servcies with split billing, allowing 3rd parties to sponsor data services 
• Monetized data-driven services, leveraging vehicle connectivity for targeted advertising and content partnerships
• Mobility-as-a-Service revenues

For automotive OEMs, the transition to 5G SA and 6G NTN involves several critical considerations:

• Infrastructure Readiness: Assessing and upgrading vehicle hardware and software infrastructure to be compatible with 5G SA and future 6G networks, ensuring vehicles can leverage the full spectrum of capabilities offered by these technologies.
• Service Innovation: Exploring new connectivity-driven services and business models that these technologies enable, such as advanced vehicle-to-everything (V2X) communication, immersive in-vehicle entertainment, and enhanced autonomous driving features.
• Partnerships and Ecosystem Development: Collaborating with telecom providers, technology companies, and service providers to co-create an ecosystem that supports the seamless integration and deployment of new services and applications.
• Regulatory Compliance and Standardization: Engaging with regulatory bodies and standards organizations to ensure compliance with emerging regulations and standards related to 5G SA and 6G, particularly concerning cybersecurity and data privacy.
• Customer-Centric Approach: Designing connectivity features and services with a strong focus on the user experience, ensuring they deliver tangible benefits to drivers and passengers, such as improved safety, convenience, and entertainment options.

The journey towards 5G SA and 6G NTN connectivity is not without its challenges, requiring significant investment in infrastructure, skill development and technology.

However, for OEMs that approach this transition strategically, the potential rewards are substantial. Not only in terms of enhanced vehicle functionality and customer satisfaction but also in unlocking new revenue streams and securing a competitive edge in the rapidly evolving automotive market.

At Drivetech Partners, we are committed to helping automotive OEMs navigate this exciting transition. With our expertise in connectivity solutions and ecosystem development, we can support you in harnessing the full potential of 5G SA and 6G NTN technologies. Let's redefine the future of automotive together.